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Crescent College Team Wins Tsunami Business Plan Contest
Chennai
From selling seashells to recycling old clothes, the young planners had thought about everything. At the Tsunami Challenge recently, a Business Plan competition was organised by Tata Consultancy Services, IIT Madras and Stanford University of the U.S.
The contest was part of the Business Association of Stanford Engineering Students (BASES) plan to promote social entrepreneurship among college students in developing countries. This year’s contest focussed on social projects to help the tsunami-hit communities. The four-member team of Crescent Engineering College, Vandalur, walked away with the first prize of Rs. 1 lakh for ‘Shore-up’, a plan that involved collecting seashells, processing them for silica and selling them to industries. IIT Madras bagged the second prize of Rs. 75,000 for designing a cycle with a carrier for fisherwomen to transport their ware. The third prize of Rs. 50,000 went to IIT Kharagpur for a proposal for sharing of information among villages. “Over 101 entries were received from colleges all over India, mostly from Tamil Nadu. The proposals were evaluated on the basis of their social impact, the team’s expertise, feasibility and financial sustainability,” said Ashwin Mahalingam, vice-president, BASES, who, along with another BASES-ian, John Taylor, served on the jury. For the winners from Crescent College — R. Prabhu, P. Sriraman, K. Pranesh and Sayed Imtiyaz — all in the final year of Computer Science — the proposal involved intense field work, including visits to Nagapattinam. Their plan would help each shell collector to earn not less than Rs. 70 a day. The students hope to start work on the project once their course finishes and hand it over to the target community.
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